Piecing it All Together
1.
I am a second year college student who aspires
to become an optometrist. I have been exposed to the optical business my whole
life. If I pursue my idea of creating an optical that has an ophthalmologist
and optometrist in the same space then I believe it would be very profitable. I
would be the optometrist and owner and I would have to hire a ophthalmologist.
This would take a great amount of time in my life because when I am not the
optometrist I have to manage an optical.
2.
The service I will be providing is bringing all
aspects of the optometry field into one. This provides a central location for
customers and creates a friendly environment.
3.
I am offering this service to people who have
eyes and are aware of eye care. I am offering this service to people who find
it easier to drive to one location and have friendly relationships with the
employees rather than random people. I am offering this service to elderly people
who do not have people to talk to.
4.
Customers will be drawn to my service because it
is convenient for them. It also provides an environment where the connections
with people are more personal rather than a doctor’s office where you wait in a
cold room looking down on your phone. An optical setting has a lot of movement
and conversation which ophthalmologist practices do not have.
5.
What sets me apart from other optical is that I will
be the optometrist as well as the owner. And my service is different compared
to other optical and ophthalmology practices because it will be in one
centralized spot.
From previous feedback from people in the business I have
learned that my service is going to be hard to accomplish, not because of the
customer convenience but because of the wait time that an ophthalmology
practice requires. Comparing the two, an optical business requires movement and
money transactions at a fast pace because it is a business rather than a health
service. SO figuring out how I can fit the two together is what I want to find
out.
Hi Brandon. Your exposure to the optical business will be very helpful as you pursue your optometrist dream with the goal of your own optical. The idea of centralizing different components of the optometry field into one is indeed useful. As someone who wears glasses, I know I would personally be interested in going to a place like that. I’m sure you’ll figure out the logistics as you put more time in the endeavor.
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